M is for Michelle
BUILD A BRAND PEOPLE REMEMBER.
Michelle Balaun has spent more than 45 years in business learning one very important thing: people may forget what you said, but they remember how you made them see themselves, their business, and what’s possible differently.
A Strategic Brand Director and brand strategist, Michelle works with founders, executives, and organizations to uncover what makes them distinctive, clarify the story they’re telling, and create brands people understand, connect with and remember.
Her approach combines decades of business experience with creativity, instinct, humor, and a willingness to ask the question everyone else in the room is thinking.
And yes, she was the kid who got sent to the corner in first grade for talking too much.
She never stopped.
ON STAGE
Michelle is a quick thinker who loves the energy of a live audience. Whether she’s delivering a keynote, joining a panel, leading a workshop or fielding questions on the spot, she brings humor, candor and practical ideas people can actually use.
Her goal isn’t to give an audience more information.
It’s to make them think differently.
SPEAKING TOPICS
BUILD A BRAND PEOPLE REMEMBER
Why a memorable brand is about far more than a logo, website or social feed, and how to uncover the story people will associate with you.
YOUR BRAND DNA
Discovering the two words at the heart of your brand and using them as a filter for how you communicate, show up and make decisions.
STOP SHOULD-ING ON YOUR BRAND
What happens when you stop building your business around what everyone says you should be doing and start making choices that actually sound, look and feel like you.
FROM MESSY MESSAGE TO MEMORABLE BRAND
How to cut through too many ideas, too many messages and too much content to find the story that actually matters.
HER PURSUIT- The Daily Drip
The Daily Drip
What does your personal style say about you?
What does your personal style say about you? In this week's episode, we sat down with some of our most fashionable thought leaders to discuss their journey toward finding their own personal style. Learn how they're harnessing their fashion voice in the business world and beyond.
LET'S MAKE WAVES with Rana Mouawad
Here are Rana's details!
Redefining Branding Beyond the Cookie-Cutter Approach with Michelle Balaun
If in the midst of frustration, you asked yourself any of these questions:
- Why is a "popular" guide not giving me the branding solutions I'm looking for?
- What is at the heart of a brand?
- How important is the brand story to my brand?
- Why are big companies trying to put on a personal "face"?
- Do I need to control the narrative and build my personal brand?
- How do I know what is "wrong" with my brand?
Then this episode is for you.
THE BUNKER with Ciara Gravier
Building an Iconic Brand with Michelle Balaun
In this episode of The Bunker Talk, Ciara interviews Brand Director Michelle Balaun to go over how businesses can create an authentic brand. One thing Michelle has learned from working with luxury fashion brands... Finding the right "fit" is important. This is how she feels about branding for business. Michelle believes in a couture-style approach rather than a cookie-cutter formula. Everyone’s business is unique and she loves drawing out that particular quirkiness and developing that in their brand. You and your brand are constantly evolving so it's always a good time to audit and edit your brand!
Michelle Balaun
